Once upon a time, building your own software empire meant becoming another Microsoft or Bill Gates. And that took plenty of time, plenty of money, and plenty of resources.
Nowadays, it`s as simple as turning on your computer.
Well, maybe not THAT simple. But having a computer is really all it takes to own, operate, and develop a software business.
Just having access to internet…
- You can brainstorm and come up with ideas.
- You can find out what type of products do or don’t already exist.
- You can determine exactly what people want and need.
- You can locate and hire a programmer.
- You can create software graphics (or have them created).
- You can promote and sell your finished products.
From the comfort of your home
When you think about the fact that you can do all those things without leaving the comfort of
your home, it’s pretty amazing. Plus, the cost of creating and developing software is no where
near what it used to be.
Instead of having to travel long distances or settle for whatever programmer is located within a reasonable distance from you ( and whatever price they happen to charge), you can easily choose from any number of qualified programmers throughout the world.
For each project you put out there, you’ll have numerous professionals vying for your business,
each one trying to outbid the other. And in most instances, that means coming up with a bid that
is lower than the next guy.
Not that you should pick the lowest bid. That should never be your main consideration when
choosing a programmer. But the fact that programmers will be competing in that manner means
you can ultimately get the best possible job done for the best possible price.
The good money: Selling Software
Another advantage is the income potential. Although there are several ways you can make money online, none of them comes close when you calculate the amount of money that can be generated through the sale of software products. And the true benefit of dealing in software products is the fact that you don’t have to talk someone into buying it. The product either fulfills the needs or wants of a prospective buyer or it doesn’t.
With an e-book, for example, you generally have to come up with all sorts of ingenious sales copies just to convince people why they should buy it. With software, it’s as simple as listing all the features and benefits.
Software Products And Buyers
When it comes right down to it, people who purchase software products aren’t really
interested in hearing about sales pitch. They simply want the facts and nothing but the facts…
- Does this product have all the features I want/need?
- Will this product help me do something faster/easier?
- Is this product easy to install?
- Is this product easy to use?
- Will this product work on my operating system?
- Does this product come with help documents?
- Is there any technical support?
- How much does this product cost?
- Will there be future upgrades and are they free?
Those are the type of questions that run through the mind of your typical software buyer. If you can deliver everything they’re looking for at a fair price, you’ve made a sale. If not, they’ll simply move on to one of your competitors.
Software Industry And Success
In order to be successful in the software industry, you need to be constantly aware of what people want and need. But being aware is only the beginning. It’s also necessary to create quality products that will satisfy any and all the buying public’s requirements. And in many instances, greatly exceed their expectations.
Notice, however, that I used the word “quality” with regard to creating products.
That’s the one thing that’s absolutely imperative in this business. If you merely run around
producing second-rate clones of existing products, or you develop products that don’t work
properly, you might as well pack it in.
There’s no way you’ll make it in this business doing things that way. There are tens of thousands
of people creating and developing new software products. And there are millions of products being sold. Some good, some not.
In order to compete – in order to SUCCEED – you need to take this very seriously.
You need to come up with good solid quality products that will please the people who buy them.
If you can’t do that – if your only objective is to get rich quick – you’ll never survive.
And you’ll certainly never make any decent money.
One of the most interesting aspects of creating and developing software is coming up with new
and innovative ideas.
But that doesn’t necessarily equate to creating an entirely different piece of software.
Oftentimes, it’s simply a matter of taking something that already exists and making it better. Or
expanding on a current program.
It’s pretty much the same thing that inventors go through… They recognize that a product is the perfect candidate for improvement. Or, they envision an entirely new product, something that no one else has yet to develop.
That’s how it is with software products. So you need to look around you… Take careful note of
what’s already out there and how it works.
Take note of what tasks you (or others) frequently perform.
Then ask yourself…
What software has room for improvement?
What software would make life (work) easier?
When it comes to “thinking up” software products, it’s most often a case of simply being totally
aware of what is taking place right in front of your eyes.
Is there a webmaster task that you currently perform manually? One that drains a considerable
amount of valuable time?
Talk to a programmer. They might very well be able to create a software
program that can perform the task automatically.
Is there a void in a particular marketplace or genre that you feel should be filled?
Talk to a programmer. They might very well be able to create that perfect financial or gaming software products.
There’s absolutely no doubt whatsoever that vast amounts of money can be made in the software industry. And creating and selling your own software is one of the best methods.
More importantly, it’s one of the easiest methods. That’s assuming, of course, that you’ve allowed yourself to become totally and completely familiar with all aspects of this type of business.
Like any other business, the more you know, the more confident you’ll be. And the more confident you are, the more likely you’ll reap considerable financial reward.
The only thing that could possibly hold you back is not taking action. Don’t just sit there thinking about all the software products you can create, or how much money can be generated once those products are on the market.
Take all the resources you’ve gained here and put them to work for you. Not tomorrow, not next
week, but right away. I guarantee…
Once you get started in this business, you’ll never want to stop!